nys logo

based in Budapest

I believe in solutions where concept, functionality, and aesthetics naturally reinforce one another.

To me, design is never merely decorative or self-serving. It is about thoughtful systems, deliberate decisions, and consistently refined details.

For over a decade, I have worked with brands and clients of various scales, primarily focusing on new brand identity and packaging, as well as working with established brands. Over the years, I have gained experience across areas such as book retail, cosmetics, premium gastronomy, and fashion.

brand identity

editorial design

packaging

campaign visuals

creative concepts 

advertisements

social content 

print production

web design

iconography

storefronts

events & exhibitions

What makes a good design

Good design is not only about aesthetics, but also clarity, functionality, and adaptability. Whether it’s a complex brand identity or a smaller graphic task, it’s essential that visual solutions are grounded in a strong concept. The most effective approach doesn’t simply follow trends, but responds to real needs, connecting naturally to a brand’s character, objectives, and audience – good design should feel relevant years later.

What kinds of projects appeal to me most

I am particularly drawn to projects where I can build the full visual world of a new brand or concept through distinctive and impactful solutions. I also enjoy the challenge of rethinking, refining, or adapting existing brand identities to new contexts and applications.

What matters to me in collaboration

Clear communication, mutual trust, and alignment on the creative direction are essential to me. I am comfortable working independently, but I am especially inspired by environments with high professional standards, where both individual and team workflows are well-structured. I aim to develop a deep understanding of a partner’s needs, define goals together, and ensure that throughout the process everyone understands the reasoning behind decisions and each step of implementation.

What I bring to a team

While my brainstorming phase can sometimes be a bit chaotic, I always transform ideas into a precise, polished outcome. I gravitate toward clear, well-structured ways of working, and I like to contribute to organizing complex projects into manageable workflows. At the same time, I also leave room for intuition and experimentation within the creative process. I am flexible and adaptable to new systems and teams. I feel equally at home across concept development, execution, print production, and digital implementation. Beyond my core responsibilities, I value being involved in related decision-making and problem-solving. I thrive in environments where a strong sense of quality is paired with a supportive, positive atmosphere.

Where I am now and what comes next

More recently, I worked on building my own business and webshop, handling areas such as product development, brand building, communication, and photography. Working independently made me more aware of how closely creative decisions connect to practical and business considerations I am now looking to join a team again, where I can apply my skills in a long-term collaboration and continue growing in an inspiring creative environment.

What I do outside of work

I usually unwind with family and friends, hiking in nature, or through photography, books, and board games. As an ongoing side project, I am also trying to grow a small urban jungle on my Budapest balcony.

To me, design is never merely decorative or self-serving. It is about thoughtful systems, deliberate decisions, and consistently refined details.

For over a decade, I have worked with brands and clients of various scales, primarily focusing on new brand identity and packaging, as well as working with established brands. Over the years, I have gained experience across areas such as book retail, cosmetics, premium gastronomy, and fashion.

brand identity

editorial design

packaging

campaign visuals

creative concepts 

advertisements

social content 

print production

web design

iconography

storefronts

events & exhibitions